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ANNUAL PLANNING - DEMYSTIFYING THE PROCESS

5/14/2021

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Benjamin Franklin was credited for saying, “If you fail to plan, you are planning to fail!” ​​
The annual plan is about aspirational thinking and measuring performance. It's a time to celebrate what you have done well, and to reflect on those experiences which fell a little short.  
​
​The purpose of the annual plan is to align your team and everyone in the organization around a handful of priorities that keeps the company on track for financial success. Your annual plan will provide inspired focus and provide key performance measures to benchmark progress.
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A good planning process forces you to do three things:
1)  ​Review past years' performance. ​
  • Include your cross-functional partners to improve perspective.
           -  We'll talk later about using a traditional SWOT analysis to capture key thoughts.
2)  Define success and those metrics that matter.
3)  Align key resources around a shared thinking.

Once an annual plan has been agreed to, it infers entire organizational buy-in and their full support. To learn more about the planning process, read below. 

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    Mike Stout

    A transformational marketer having over 30 years of industry leading success.

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  i3 Marketing
Improving business through insights and innovation.
- Est. 2009 -

Based in Minneapolis, serving the entire US.
M-F: 8AM - 6PM CT  ​|  (952) 239-3943  ​|  mstout@i3-Marketing.com
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  • Home
  • Body of Work
    • The Crossings
    • Island Park Village Hall
    • Sigma Chi - Gamma Psi Chapter
    • Hawaiian Vacation Condo
    • Affordable FaceShields
    • Copper Creek
    • Good in the 'Hood
    • Veticus & PureFresh
    • Carl Buddig & Company
    • C&E Upholstery
    • Dale A. Swanson
    • HydroVerge
    • Canton Literary Management
    • Downtown Prior Lake
    • Last Line of Defense
  • Websites
  • Printing Services
  • Promotions
    • LTO - Websites
    • LTO - Messaging
  • About
    • More about our Founder
  • Blog
  • Contact